Aida Shoreditch Edit part 1, London
If there are two things I love about having this online platform where I can share with you what I love…it's a good old three part edit and Aida Shoreditch. I couldn't tell you just how special Aida are to me, they've been with me from the beginning of my journey with Ropes of Holland and they do nothing but shower me with support and love. Our latest project is based upon my style, and how to do 'Tomboy' in the Summer. As I write this, it's 31 degrees, and that's just inside my flat, so if you thought it was time to pop your Summer threads away, just hold your horses.
The first look is something my wonderful friend and stylist Rowan pulled for me for our edit. At first I was like, IT'S GREEN. I put it on and absolutely fell in love with it. The fit and cut of it make it more in line with my masculine/tomboy style, but then there's this slight wink at being slightly girly because of the floral print. I love this co-ord so much, and the pieces can be split and worn easily throughout the Summer too. You can shop the green goodness here and here (and they're in the sale). I'm a little taken with these amazing off white Veja trainers too, I love the heel detail and they are super comfy. The jewellery I'm wearing is by a really cool London based designer, Matthew Calvin, and you can shop the pieces online at Aida here or pop in and have a try on.
We hung out in Shoreditch, the home of Aida, to shoot this look and…we also made a short film which you can catch on my Instagram @ropesofholland and over on Aida's too @aidashoreditch. I always feel so proud of the work we do together, it's such a wonderful relationship and I feel very lucky indeed to have such incredible people invest in me. It's rare to capture such a great relationship with the way this job works, so I'll be hanging onto it!
I absolutely cannot wait to show you the next two looks either, both complete with a short film!
Thank you so much for reading and please, if you're a Londoner, visit Aida, they are amazing and do GREAT coffee/cakes too.